NETFLIX / THE MOVIE IS JUST THE BEGINNING

For its holiday campaign, Netflix wanted to showcase its extensive collection of kids’ movies and the power they have on a child's imagination. So we let the movies work their magic - creating a totally candid holiday campaign around unstaged and unscripted moments filmed inside real people’s homes during movie night.

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R/GA, Los Angeles

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Concept Development / Art Direction

"THE MOVIE IS JUST THE BEGINNING" FULL LENGTH FILM

Director Team: The Mercadantes, Epoch.

DIGITAL CONTENT

We also captured a series of short stories showcasing the effect that each movie had on the individual families.

Director Team: The Mercadantes, Epoch.

We've semi-scientifically proven that there are 6 steps to a family movie night. Watch together on Netflix.com.

Love chocolate, benches, and kissing? According to kids, you'll love Forrest Gump.

Batman faces his greatest challenge yet: 4-year-old twin boys.

Suitable for even the toughest critics _ your kids. Watch together on Netflix.com. SUBSCRIBE: http://bit.ly/29qBUt7 About Netflix: Netflix is the world's leading Internet television network with over 83 million members in over 190 countries enjoying more than 125 million hours of TV shows and movies per day, including original series, documentaries and feature films. Members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen.

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